New Product Deddy Bears Collectible Cards and Plush Set

The scoop

Halloween season just got a lot cuter (and a little creepier) with the Deddy Bears Collectible Cards and Plush Set popping up on Costco shelves.

This set pairs two 10-inch plush bears with five packs of AR/AI trading cards, letting kids collect, trade, and scan characters like Zombozo, Doodlebear, Grin Reaper, and Youme. Each bear comes packaged in its own coffin-shaped box, leaning hard into the “dead cute” branding plastered across the display. The set also includes an official Roblox digital item, adding a nice bonus for kids already into the game.

The presentation is clearly aimed at collectors who like mixing physical toys with a digital or app-based experience. With AR/AI trading cards in the mix, this looks like it’s meant to be more interactive than your average plush toy, though how well that tech actually works will come down to trying it firsthand.

If your kids are into collectible plush and trading cards, this Deddy Bears set looks like a fun, seasonal pickup that blends physical and digital play in one bundle.