Hold onto your membership cards, because Costco is now carrying one of the most prestigious spirits in the world: Kewichow Moutai Baijiu from China. This isn’t just any liquor—it’s often called “the national drink of China” and is legendary for being served at state banquets and diplomatic events.
Moutai is a type of baijiu, a clear grain alcohol that’s been distilled in China for centuries. This particular bottle comes from the Kweichow Moutai Company, which has been perfecting their craft since 1951 in the Guizhou province. The spirit is made from fermented sorghum and wheat, aged in earthen pits, and known for its complex, somewhat acquired taste profile.
Let’s be real: baijiu is not for everyone. If you’re used to vodka, whiskey, or rum, this will be a completely different experience. It’s intensely aromatic with notes that range from soy sauce to floral to fruity, depending on who you ask. At 53% ABV, it’s also quite strong. But for collectors, Chinese spirit enthusiasts, or anyone wanting to experience what’s considered the pinnacle of baijiu, finding Moutai at Costco is actually a pretty big deal—it’s notoriously expensive ($539.99 at Costco) and hard to source.
Key Features:
- Item #1409800
- Kweichow Moutai brand, the most famous baijiu producer in China
- 53% alcohol by volume (106 proof)
- Made from fermented sorghum using traditional methods
- Aged in underground pits for complex flavor development
- Often appreciated as a collector’s item or investment spirit
- Best served neat in small portions at room temperature or slightly warm
Bottom line: This is a specialty item for adventurous drinkers, collectors, or anyone with ties to Chinese culture who appreciates premium baijiu. It’s an acquired taste, but if you’ve been curious about trying one of the world’s most celebrated spirits, Costco just made it a lot easier to get your hands on a bottle.